TikTok 广告教学

电商广告的 TikTok 产品视频规格

TikTok 风格产品视频应优先为竖屏移动端设计。即使使用 AI 生成,也要在 brief 中写清比例、时长、产品构图和安全区域。

适合:电商品牌、创作者、营销团队主题:AI 视频广告与产品创意

Use vertical-first composition

A 9:16 frame gives the product enough space for mobile placement and social reuse. Keep the key product area near the center so later cropping or captions do not hide it.

  • Recommended ratio: 9:16.
  • Common draft length: 4-6 seconds.
  • Keep product and CTA away from edges.

Specify duration in the prompt

Short AI ad drafts are easier to evaluate when they have a clear length. Ask for one motion idea rather than an entire storyboard if the output is only a few seconds.

  • 4 seconds: quick product reveal.
  • 5 seconds: hook plus benefit.
  • 8+ seconds: multi-scene concept.

Prepare for editing and upload

MotionNova does not replace your ad account workflow. Download the output, add any platform-required text or compliance details, then upload through your chosen ad or social tool.

  • Download the generated clip.
  • Add captions or offer text if needed.
  • Upload to your chosen campaign platform.

下一步

Generate a 9:16 TikTok product video

Generate a 9:16 TikTok product video